Master search engine optimization and social media marketing. Learn SEO techniques, social media strategies, content marketing, and digital analytics for business growth.
4 Months
Duration
6
Modules
12+ hands-on projects
Projects
Google SEO Certified
Certification
Course Syllabus
Module 1: Module 1: SEO Fundamentals
3 Weeks
Introduction to search engine optimization
On-page SEO techniques
Off-page SEO and link building
Technical SEO optimization
Local SEO strategies
SEO tools and analytics
Module 2: Module 2: Social Media Marketing
3 Weeks
Social media platforms overview
Content creation and curation
Social media advertising
Community management
Social media analytics
Social media campaigns
Module 3: Module 3: Content Marketing
2 Weeks
Content strategy development
Blog writing and optimization
Video content creation
Email marketing campaigns
Content distribution strategies
Content marketing projects
Module 4: Module 4: Advanced SEO
2 Weeks
Advanced keyword research
Competitive analysis
SEO for e-commerce
Mobile SEO optimization
Voice search optimization
SEO projects
Module 5: Module 5: Social Media Advertising
2 Weeks
Facebook and Instagram ads
LinkedIn advertising
Twitter and Pinterest ads
Ad copywriting and optimization
Bidding strategies and budgets
Social media ad campaigns
Module 6: Module 6: Analytics and Optimization
2 Weeks
Google Analytics setup and tracking
Social media analytics tools
Conversion rate optimization
A/B testing methodologies
Performance reporting
Final project completion
Course Details
4 Months
Batch Size: 8-12 students
Level: Beginner to Intermediate
Certification: Google SEO Certified
Learning Outcomes
Master SEO fundamentals and advanced techniques
Create effective social media marketing strategies
Develop engaging content marketing campaigns
Implement social media advertising campaigns
Analyze and optimize digital marketing performance
Apply industry best practices
Complete real-world SEO and social media projects
Ready to Start?
Join our SEO & Social Media Marketing course and boost your digital presence.